People have different attitude to fashion. But what is it fashion? It´s an important thing in modern society, a big business (because nobody wants to be naked), the way we can express our personality and an art. Each person has his own style and taste. We will scarcely find two individuals who agree on every detail of their clothes. People wear clothes according to their taste, mood and their character. Everybody wants to look good. It´s quite difficult to put the clothes together because they should be well-combined. Some people have excellent taste in dress and are always dressed perfectly, others are slovenly.

Fashionable trends are imitated all over the world. Nowadays you can wear everything, but there are many differences in dressing. The major contrast is visible between men and women. Fashion is mainly a women´s domain. Fashion often reverts to older styles, what is out of fashion, funny or ridiculous now, may look romantic a few decades later. The biggest centres of fashion are Paris, London, New York and Milano. Fashion shows are also popular. Designers, models and dressmakers, they all earn a lot of money in this business. Designers - Calvin Klein, Versace, Valentino, Ungaro, Dolce & Gabbana, Beáta Rajská, etc.
Models - Claudia Schiffer, Cindy Crafford, Eva Herzigová, Karolina Kurková, Hana Soukupová, etc. Different factors which have influenced the styles of clothing, such as geography, climate, poverty and wealth have played their role. Fashion has a concern not only in clothes, but also in hair style, make-up, accessories, such as shoes, handbags, gloves, belts, hats, scarves or jewellery and glasses, and of course materials, designs and colours.


At the tailor´s

We go to the tailor´s when we wish to have a made-to-measure garment made. The tailor or a dressmaker shall measure our entire body, sleeves, bust and waist perimeter. Then we choose a suitable and becoming cut and a material. Sometimes we go to the tailor´s only to remake our clothes, which has gone out of fashion. Short history of fashion

Fashion has acquired its contemporary look very slowly. It developed for century upon century, looked for and discovered new charms, invented ways how to correctly use newly discovered fabrics, colours, patterns and tailoring methods. Its history you might find quite interesting. Before the First World War fashion didn´t change very quickly. Men wore dark suits and had short hair. In those days, moustaches were popular.